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Thursday, 17 May 2012

What is Article Writing?

Perhaps you have heard about people writing articles for publication on the Internet and have wondered why anyone would do that, especially if they are not being paid to publish, like they would in a professional journal.

 

The answers are simple:

1. It is a way of advertising your law firm.

2. It helps with increasing backlinks, which are essential to search engine optimization.

3. It brings targeted traffic to your website.

 

The term "articles" refers to short -- usually between 400 and 700 words -- topical essays. As a legal client, we would craft for you articles about your practice areas. These articles can be extremely pinpointed, referring to a single case or situation, or they can be broader, depending on the audience you are targeting.

The articles are submitted to websites that specialize in free publication of articles; many sites do not allow for direct advertising within the article itself, but we will publish in your name and provide a link to your law firm's website in the "Author" section. People who have read and been impressed by your article can then follow the link and learn more about your work as an attorney. Some of these visitors will then take the step of contacting you for consultation or retention.

 

Why Choose Us for Article Writing?

As a legal expert, you know how essential it is to have a client understand your credentials and practice areas. You do not need to waste your time on a consultation with a divorce case when you specialize in theme park accidents. With professionally written articles, you can drive qualified visitors to your site, and some of those visitors will convert to paying clients.

Here at ProLawyerSites.com, we have a team of dedicated article writers, who specialize in crafting unique pieces on legal topics. After reviewing your practice and consulting with you, our team will develop a series of titles / topic areas and then write the corresponding content, with an emphasis on relevant, accurate, helpful writing. Because we will be putting your name on the articles, as the author, we want them to be a good reflection on you and your communication skills. You will have the opportunity to review, edit and approve these before “publication”.

As professionals who have studied the trends in article writing, we know how to create articles that will garner readers -- and how to get those readers to visit your website. We also know the importance of articles being posted on reputable article-based websites. The links from the sites to your website will help improve your site's search engine optimization, which also leads to more visibility and more visitors.

 

What About Distribution?

We take care of all parts of the article implementation process, from conceiving the titles to developing the text to uploading the individual articles to the various websites. You do not have to worry about a thing, other than providing feedback and approval of the content once it has been written.

The article-writing experts at ProLawyerSites.com have been creating targeted, thoughtful, unique articles for many lawyers, attorneys, and law firms for many years. Their knowledge of legal topics is vast and they are ready to put their skills to work for you, bringing more qualified visitors to your site.